Wednesday, April 1, 2009

UK retailer tests new packaging return policy

British based Tesco, the worlds fourth largest retail outlet is testing out a new recycling system at select stores in the UK.

An article in The Guardian reports that the retail giant is asking customers to discard unwanted and bulky packaging near the tills. They will use this to find out what packaging consumers are prepared to do without.

The store aims to divert 95% of its waste stream away from landfills--largely through reduced and recyclable materials--by the end of the year. They are currently at 87%. Tesco uses the least packaging measured against a group of similar retail outlets.

The pilot project will also ensure that materials are recycled properly. Head of energy, waste and recyling Alasdair James said, "We know our customers expect us to help them recycle easily and we have also committed ourselves to cutting our own waste."

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